The marketing industry never stands still, all the while developing. 2024 has already begun to confidently show specific?trends in marketing that help companies stay ahead of competitors.

The marketing industry never stands still, all the while developing. 2024 has already begun to confidently show specific trends in marketing that help companies stay ahead of competitors.?

Threads, Chat GPT – Artificial Intelligence is at hand

So, for example, last year, employees of various fields of activity got acquainted with Threads, a new social network from the American company Meta. Experts advise brands to register as the platform and plan to become a competitor to Twitter. Users can exchange text messages; in this case, there is no limit of 280 characters, as suggested by Twitter.

It is also worth paying attention to the popularity of the Chat GPT service, a program based on artificial intelligence. The service analyzes the text and generates answers that are difficult to distinguish from natural ones.

The popularity of these services shows that times have changed, and in today’s environment, companies can’t just compete on price and product.

Engaging, high-impact products: BETER is fully aligned for ICE London 2024

But if you remove all the most popular ?trends, generating such content that users will want to share remains essential. The main goal is to create a next-gen product that is much better than what is generated by artificial intelligence.

Also, It became clear that the brand captures attention and adds consumers individually by creating something useful for society. Thinking only about profit is a relic of the past.

BETER is a vivid example of a brand that creates unique competitive solutions: high quality and engaging at the same time. The brand powers many fast-paced sports and esports content with 24/7 engaging events catering to a next-gen audience.

The expert BETER Integrity team reinforces all brand offerings, guaranteeing the utmost in-game fairness and security. The company is committed to creating a reliable and transparent environment for operator partners and their players.

The company team looks forward to meeting potential partners to share their experiences at stand N5-340 from February 6-8 at the ExCel London.

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